 Richard McPherson
President & Creative Director
Richard McPherson helps non-profit organizations create communications
strategies that encourage volunteerism, activism and philanthropy.
He served with the Martin Luther King Center, the Natural Resources
Defense Council and Earthwatch before founding Philadelphia-based
McPherson Associates in 1984.
His firm has provided communications and fundraising services
to the American Red Cross, The Carter Center, Planned Parenthood,
The Women’s Funding Network, the National Trust for Historic Preservation,
UCLA, Cornell University, the University of Connecticut, the Juilliard
School at Lincoln Center, Sesame Workshop, PBS, NPR and many leading
public stations throughout the U.S.
In 2003 Mr. McPherson’s firm joined the London-based Management
Centre as U.S. partner for its international network supporting
NGOs and government agencies worldwide. He serves as Communications
Consultant to the United Nations Environment for Europe program
in Geneva, Switzerland and previously helped develop a fundraising
program for The American University in Bulgaria, one of the first
Western-style universities created in Eastern Europe after the
fall of communism.
He is 2005 Co-Chair of the DMA Nonprofit Federation New York Conference
and an Advanced Workshop Presenter at the 2005 International Fundraising
Congress in Amsterdam. He is currently a faculty member of the
New York University Center for Philanthropy and Fundraising, and
an online contributor to The Charity Channel.
Mr. McPherson has served as advisor to Mrs. Martin Luther King,
Jr., former UN Ambassador Andrew Young and philanthropist-activist
Stewart R. Mott. Mr. McPherson holds a degree from New York University
with graduate study at Harvard University and was a founding Fellow
of the Temple University eBusiness Institute at the Fox School
of Business and Management.
Contact Richard:
By Email - rmcpherson@mcphersonassociates.com
By Phone - (610) 640-1555 x 106
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Contacts
McPherson
Associates, Inc. • 312 E. King Street • Malvern, PA
19355
Fax (610) 640-1456
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